The answer to the above question may depend on what type of illustrations you have, and the subject matter of your novel.
For me, this was simple because of the fantasy genre of my novel; Legend of the Mystic Knights. In this novel, there are numerous mythical creatures and monsters. On my website,www.warusho.com, one of my pages is labeled Mythical Creatures. I posted the illustrations of my monsters with a brief description of them.
This may seem simple, especially when your novel is filled with mystical creatures, but what if your novel is a traditional love story? You can still use illustrations.
Take a simple scene from your novel, this does not even need to be a major point in the novel; it could be just scenery. Example: Create an illustration of a beach, have captioned next to it, a line from the book such as, “The wind blew from the ocean and caressed her hair as gently as his fingers had.” I am not a romance writer, but you get the idea. By posting the words to an illustration, you have given the reader a visual concept of what your novel is about.
Presenting illustrations are not limited to your website; you can share them across other social media platforms. I have attached illustrations to twitter posts along with a simple definition and a link to my book.
Facebook is a wonderful place to share off your illustrations and to promote your book or product at the same time. Imagine using the example above of the beach, along with the quote and a link to where the customer can purchase your book. By having more illustrations, and posting a different one each time, you can remove the irritation that some Facebook user’s get seeing the same advertisement over and over again.
Of course, we should not forget our blog posts. My newest illustration, featured above, is of the waldmannlein, also known as a wood wife. This is a wood spirit that appears as a beautiful woman, but is attached to a tree. Using its beauty, it lures men into the deep forest. In legend, this spirit can be benevolent or malicious. In my novel the wood wife captures a knight by controlling vines and limbs. She then changes appearance, her once beautiful face now resembles pure evil, and her hair becomes twisted like twigs. I just described this illustration and listed it on my blog.
Do not forget your illustrations are not just for the web. You can place them on business cards or letterheads for stationary. I would add one thing about using illustrations; make sure you know what your “brand” is. If you are noted for writing horror novels, do not put an illustration of you wearing a funny hat on your business card.
There are many more uses for illustrations. Use the same creativity you had in bringing them to life into displaying them.
Another use of your illustrations is making a movie, and we will discuss this as one of our future topics.
As always, thank you for visiting, and I hope you will leave a comment.